Consumer advocates call for more transparency as Woolworths, Coles and Aldi expand use of the practice without displaying per-kilogram pricing

If you go into Woolworths to buy a bunch of small “kids’ bananas” you may not realise you’re paying double the price of the larger cavendish bananas right next to them.

At one Woolworths store, kids’ bananas have been sold in bunches of five and priced at $3.70 a bunch. At a glance, that seems more or less the same price as the loose cavendish bananas next to them on the shelf, priced at $3.50/kg.

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