From luxury flights and Kidman-branded country attire to a steak dinner and meat pies, the rapidly expanding party is reaping the bounty of Australia’s richest person. Will voters pay the price?

Last November, when Pauline Hanson cooked a steak for Barnaby Joyce in her parliamentary office, barely anyone raised an eyebrow that the wagyu on the menu was from 2GR – Gina Rinehart’s beef company.

Umami-rich marbled beef from the brand, named after Australia’s richest person and her daughter Ginia, retails at more than $100 a kilogram. It is more at home in the world’s high-end restaurants than in a sandwich press.

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