Being a carnivore is often seen as an expression of manhood, but the need has never been greater for men to cut down their intake

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Eating too much of it risks chronic disease, growing it contributes about an eighth of human-made climate pollution, and there is evidence linking it to certain cancers.

But there’s no denying meat – especially red and processed meat – remains a firm fixture on dinner plates. This is especially the case for blokes, posing a masculine challenge to the climate crisis.

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